In a
previous blog post, we announced that you would need to upgrade your standard text ads by October 26, 2016 to expanded text ads. To make sure you have ample time to test and iterate your expanded text ads for the holidays, we are giving advertisers more time to upgrade your creatives. You now have until
January 31, 2017 to make the transition to expanded text ads (instead of the original date of October 26, 2016).
Starting on January 31, 2017:
Please take advantage of this additional time to
upgrade your standard text ads. For more details and tips, check out
this blog post.
Questions? Visit us on the
AdWords API Forum or our
Google+ page.
Nadine Sundquist, AdWords API Team
