| Item Number
|
Functionality
|
| C.14 |
Set mobile platform bid adjustment |
| C.15 |
Set tablet and desktop platform bid adjustments |
| C.21 |
Enable distance targeting |
| C.25 |
Set geo bid adjustment |
| C.41 |
Set Expanded Dynamic Search Ads |
| C.42 |
Set campaign DSA settings |
| C.50 |
Opt in/out of networks |
| C.70 |
Location extensions |
| C.72 |
App extensions |
| C.90 |
Set bidding option: Manual CPC |
| C.95 |
Set bidding option: Enhanced CPC |
| C.101 |
Set bidding option: Maximize clicks (Portfolio) |
| C.140 |
Set delivery method |
| C.191 |
Set ad group max CPC bid |
| C.192 |
Set ad group max CPA |
| C.193 |
Set ad group target ROAS |
| C.200 |
Add expanded text ad |
| C.290 |
Set keyword max CPC |
| C.311 |
Set keyword final URL |
| C.320 |
Account-level tracking template |
| C.321 |
Campaign-level tracking template |
| C.325 |
Campaign-level custom parameters |
| C.326 |
Ad group-level custom parameters |
| C.328 |
Account-level final URL suffix |
| C.329 |
Campaign-level final URL suffix |
| C.500 |
Create shopping campaign* |
| C.505 |
Set merchant identifier* |
| C.506 |
Set sales country* |
| C.510 |
Set inventory filter* |
| C.520 |
Create product ad* |
| C.525 |
Add first (root) product partition* |
| C.530 |
Local inventory ads* |
| C.610 |
Call ads |
| C.700 |
Create ad group/campaign criterion that targets/excludes user list |
| C.710 |
Set userlist targeting bid adjustment for search network campaigns and ad groups |
| M.15 |
Edit mobile, tablet, and desktop platform bid adjustments |
| M.20 |
Edit ad group settings (all ad group-related required settings in Creation Functionality) |
| M.25 |
Edit geo bid adjustment |
| M.35 |
Enable ad rotation |
| M.40 |
Edit keyword max CPC |
| M.100 |
Edit expanded text ad |
| M.101 |
Edit bidding option: Maximize clicks (Standard) |
| M.120 |
Pause / enable / remove ad group |
| M.150 |
Edit inventory filter* |
| M.160 |
Subdivide (add product partition)* |
| M.170 |
Remove product partition* |
| M.180 |
Edit product partition max CPC* |
| M.190 |
Exclude product partition (delegate)* |
| M.320 |
Manage all tracking templates in creation functionality |
| M.325 |
Manage all custom parameters in creation functionality |
| M.328 |
Manage all final URL suffixes in creation functionality |
| M.700 |
Edit ad group/campaign criterion that targets/excludes user list |
| M.710 |
Edit userlist targeting bid adjustment for search network campaigns and ad groups |
| R.30 |
Ad Group |
| R.80 |
Geographic View |
| R.110 |
Shopping Performance View* |
| R.120 |
Product Group View* |
| R.150 |
Campaign Audience View
Ad Group Audience View |
