Today, we’re announcing the v9 release of the Google Ads API . To use some of the v9 features, you need to upgrade your client libraries and client code. The updated client libraries and code examples will be published next week.
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Added support for Performance Max campaigns , a new campaign type that provides a unified buying service to virtually all Google Ads inventory. Performance Max also provides a superset of Smart Shopping Campaign functionality.
Added support for conversion goals to help you organize your conversion actions so that you can more easily optimize toward your advertising objectives.
Smart campaigns is in open beta and is now available for all users. We also added a new, more robust suggestion method , which leverages your company’s business details to suggest keyword themes for your Smart campaign.
Added support for an App campaign for pre-registration and the pre-registration ads which helps to gauge interest before an app or a game is available to install.
Migrated Video ads from using MediaFileAdVideoAssetAdImageAsset
To comply with ATT , ConversionUploadService now supports conversion uploads with BRAID identifiers (ClickConversion.gbraidClickConversion.wbraidThe Google Ads API now distinguishes between conversions with SKAdNetwork conversion value 0 and conversions with no conversion value present in the postback from Apple. Note that this feature is only available for SKAdNetwork conversions received after September 20th, 2021.
Added support for asset sets, which are a collection of assets. They will eventually replace the FeedService
Added support for ad customizers for Responsive Search Ads .
Added support for warnings for OfflineUserDataJobServiceAddOfflineUserDataJobOperationsRequest.enable_warningsAddOfflineUserDataJobResponse.warning
ad_group_ad_asset_viewApp engagement ads and responsive search ads .Added support for retrieving hotel_reconciliation
Added support for customer match rate range with CreateOfflineUserDataJobRequest.enable_match_rate_range_previewCustomer Match uploads, which is the number of matched user data rows divided by the total number of Customer Match uploaded rows.
Added UserAttribute.shopping_loyaltyUserAttribute
Added the following types of assets , which will be available in all accounts by the end of 2021
Price assets
Hotel Callout assets
Mobile App assets
Call assets
Call to action assets
Where can I learn more? forum .
