Today, we’re announcing the v16 release of the Google Ads API . To use some of the v16 features, you will need to upgrade your client libraries and client code. The updated client libraries and code examples will be published next week.
VIDEO
Here are the highlights:
Added the following recommendation types: MAXIMIZE_CONVERSION_VALUE_OPT_IN
, IMPROVE_GOOGLE_TAG_COVERAGE
, PERFORMANCE_MAX_FINAL_URL_OPT_IN
, REFRESH_CUSTOMER_MATCH_LIST
, CUSTOM_AUDIENCE_OPT_IN
, LEAD_FORM_ASSET
, IMPROVE_DEMAND_GEN_AD_STRENGTH
Added RecommendationService.GenerateRecommendations()
which returns recommendations based on your specified settings, such as recommendation types or advertising channel types. This could be helpful when creating a campaign.
Added support for time-related segments, such as segments.year
and segments.month
, to asset_group
.
Migrated advertising_partner
from AccountLink
to ProductLink
and ProductLinkInvitation
, and also removed support for data_partner
and google_ads
from AccountLink
.
Added primary_status
and primary_status_reasons
to AdGroup
and AdGroupAd
, respectively, to provide insight into why an ad group or an ad group ad is serving or not serving.
Added support for advertiser verification by adding IdentityVerificationService
to allow for programmatically starting a verification session using the provided verification_program
and for retrieving all identity verifications.
Added support for setting Campaign.shopping_setting
to an existing Demand Gen campaign. The following new fields are added specifically for Demand Gen campaigns:
Added Experiment.sync_enabled
to let you apply changes made to the original campaign to the experiment campaign, while the experiment is running. This saves time from manually applying changes to the experiment campaign.
Recommended keywords with unset keyword match type will now have recommended_match_type
set to UNSPECIFIED
instead of UNKNOWN
.
Updated the operation types for customer life cycle goals and campaign life cycle goals to make them consistent with other operation types.
Added support for tracking the progress of the business registration verification process of Local Services using LocalServicesVerificationArtifact.business_registration_check_verification_artifact
.
Added a new report local_services_employee
that lets you retrieve the employee information you've added.
Where can I learn more?
The following resources can help you get started:
If you have any questions or need additional help, contact us via the forum .
- Thanet Knack Praneenararat, on behalf of the Google Ads API Team