Google Ads Developer Blog: Announcing v16

Ads Developer Blog

The official blog for information about the Google Ads, Google Ad Manager, Google Mobile Ads SDKs for AdMob and IMA SDKs, and other Google Advertising Platform developer tools.

Announcing v16_1 of the Google Ads API

Wednesday, April 24, 2024

Today, we’re announcing the v16_1 release of the Google Ads API. To use some of the v16_1 features, upgrade your client libraries and client code. The updated client libraries and code examples will be published next week. This version has no breaking changes. Here are the highlights:

You can now query assets of Demand Gen campaigns using ad_group_ad_asset_view and asset_field_type_view.

Added SkAdNetworkConversionValueSchema.postback_mappings which supports SKAdNetwork 4.0 features.

You can now retrieve Target ROAS campaign bid simulations for App campaigns using the campaign_simulation report.

Added CustomerNegativeCriterion.ip_block which supports adding an IP as a negative criterion at the customer level.

Added new fields to BrandInfo to return more information such as the text representation of a brand, the status of a brand, etc.

Added customer.video_brand_safety_suitability and BrandSafetySuitability which support returning video brand safety suitability at the customer level.

Added support for warnings for CustomerSkAdNetworkConversionValueSchemaService as MutateCustomerSkAdNetworkConversionValueSchemaRequest.enable_warnings. When set to true, any non-blocking errors pertaining to operation failures will be returned as MutateCustomerSkAdNetworkConversionValueSchemaResponse.warning.

Added support for retrieving more information regarding Local Services:

local_services_lead.credit_details which returns the state of credit and the timestamp when the credit state was updated.
local_services_lead_conversation.message_details.attachment_urls which returns the URLs that can be used to download the contents of the attachment.