Google Ads Developer Blog: Begin migrating from Flash to HTML5 ads before June 30th

Ads Developer Blog

The official blog for information about the Google Ads, Google Ad Manager, Google Mobile Ads SDKs for AdMob and IMA SDKs, and other Google Advertising Platform developer tools.

Begin migrating from Flash to HTML5 ads before June 30th

Monday, May 9, 2016

What is changing?

Starting June 30, 2016, you will no longer be able to upload Flash display ads in AdWords. By January 2, 2017 existing Flash ads will no longer serve on the Google Display Network. In order for your ads to keep serving, you will need to migrate any existing Flash ads to HTML5. If you need help migrating, check out the Help Center Article on updating Flash ads to HTML5 ads.

If you have video ads built in Flash, they will not be affected at this time. You do not need to migrate these ads.

Where can I learn more?

HTML5 Ad Examples in the API
HTML5 Template Ads
HTML5 Ad Specifications
Ads API Client Libraries: Each of the client libraries has examples on how to add an HTML5 ad and how to upload a media bundle with the contents of the ad. Here are the examples for Java to get you started:
- Add an HTML5 ad to an ad group
- Upload an HTML5 zip file as a MediaBundle

Questions? Visit us on the AdWords API Forum or our Google+ page.

Nadine Sundquist, AdWords API Team

Google

Labels: adwords_api , flash , html5

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