Today we’re launching Structured Data Files (SDF) v6. This version can now be used when uploading and downloading SDFs in the Display & Video 360 UI or downloading SDFs through the Display & Video 360 API.
Significant changes have been made from SDF v5.5 to v6:
- Support for Optimized Targeting configurations in a new Line Item file column.
- Support for Audience Expansion configurations in a new YouTube Ad Group file column.
- Support for proximity and proximity list targeting in Line Item and Insertion Order files.
- Removal of “Audience Targeting - Similar Audiences” columns in Line Item and Insertion Order files.
Full details on the changes made in v6 can be found in our Structured Data Files release notes.
Assign v6 as the default SDF version in Display & Video 360 at the Partner or Advertiser level. Generate v6 SDFs when using the Display & Video 360 API with the new SdfVersion value SDF_VERSION_6.
If you run into issues or need help with this new version, please contact us using our support contact form.
- Trevor Mulchay, Display & Video 360 API Team