Today we’re announcing the August 2023 update to Display & Video 360 API v2. This update includes the following features:
- A new
effectiveContentCategoryfield that surfaces theYoutubeAndPartnersContentCategoryused by a YouTube & Partners line item when serving ads. When values are set at the advertiser and line item level, the stricter category is applied and will be reflected in this field. - Support of two new bidding strategy types for YouTube & Partners line items.
- Support of two new exchanges.
More detailed information about this update can be found in the Display & Video 360 API release notes. Before using these new features, make sure to update your client library to the latest version.
If you need help with these new features, please contact us using our support contact form.
- Trevor Mulchay, Display & Video 360 API Team