Here are the highlights:
- You can now use
GenerateRecommendations
during campaign construction to retrieve optimized budget suggestions for Performance Max and Search campaigns. - A new
performance_max_placement_view
report allows developers to query performance data for a given placement where Performance Max ads served. - Replaced the
summary_row_setting
andreturn_total_results_count
fields ofSearchGoogleAdsRequest
with thesearch_settings
field, which allow developers to freely specify ifsummary_row
,total_results_count
andresults
will be returned withSearchGoogleAdsResponse
. - Added new segments for
campaign
andad_group
reports to allow for segmenting performance data based on a specific destination, such as a city or a country, for Hotel and Search campaigns. - Added support for Travel Feeds in Search Ads with a new click type (
ClickType.TRAVEL_ASSETS
) and a new asset type (AssetSetType.TRAVEL_FEED
). - Added
DataLinkService.CreateDataLink
, which allows customers to link their Google Ads account to creator videos and enables running partnership ads. - Added
content_criterion_view
which returns performance metrics of targeted contents, such as keywords, placements and topics, for Display, Demand Gen and Video campaigns. Renamed AssetType.DISCOVERY_CAROUSEL_CARD
toAssetType.DEMAND_GEN_CAROUSEL_CARD
.- Added
AdGroup.exclude_demographic_expansion
which allows excluding demographics from being expanded whenoptimized_targeting_enabled
is true, a feature that was previously only supported for Demand Gen. PhoneCallDetails.call_recording_url
will be empty instead of providing an invalid URL if the call recording doesn’t exist for the given Local Services lead conversation.- Added new metrics related to invalid clicks which can be queried with the
campaign
report.
The following resources can help you get started: If you have any questions or need additional help, contact us via the forum.