We’ve heard your requests for faster API access to Ads features available in the Google Ads UI . We will accelerate our launch timeline to have Google Ads API monthly releases, except for during the end of year holiday period.
We will increase the number of major releases from 3 per year to 4 per year. The remaining releases will be minor releases, only adding incremental new non-breaking features. We have also adjusted the sunset schedules to avoid extra version migrations that will burden the API developers. Each major release will now be available for one year after the release.
Release schedule for 2026
With the new timeline, the tentative release schedule for 2026 will be as shown in the following table. Please keep in mind that these dates are only estimates and may be adjusted going forward. Additionally, releases may be added, removed, or switched between major and minor versions.
Version
Planned Release Type*
Projected launch*
Projected sunset*
V23
Major
January 2026
February 2027
V23_1
Minor
February 2026
February 2027
V23_2
Minor
March 25, 2026
February 2027
V24
Major
April 2026
May 2027
V24_1
Minor
May 2026
May 2027
V24_2
Minor
June 2026
May 2027
V25
Major
July 2026
August 2027
V25_1
Minor
August 2026
August 2027
V25_2
Minor
September 2026
August 2027
V26
Major
October 2026
November 2027
V26_1 **
Minor
November 2026
November 2027
* Estimated and subject to change.
** This is designated as an optional release due to overlap with the holiday season.
Sunset schedule for 2026
The following is the tentative sunset schedule for 2026. As with releases, these dates are only estimates and may be adjusted going forward.
Version
Projected sunset*
V19
February 2026
V20
June 2026
V21
August 2026
V22
October 2026
* Estimated and subject to change.
How to get help
As always, you can find the details of individual releases at the following pages.
If you have any questions or want to discuss this post, please reach out to us on our “Google Advertising and Measurement Community” Discord server .
Anash P. Oommen , Google Ads API Team
